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Rainier Beer Advocates Temperance (1913)
Rainier Beer Advocates Temperance (1913)
AdvertisementRainier Beer Advocates Temperance (1913)
Brand Name/ProductRainier Products
Company/Advertising AgencySeattle Brewing and Malting Company
Publication SourceOrpheum Theater program
PublisherPacific Northwest Orpheum Circuit Company
Publisher LocationUnited States--Washington (State)--Seattle
Publication DateSeptember 1, 1913

Advertisement TextIntemperance is the curse of many lives, and cause of misery and crime in many instances, but prohibition is not a remedy. The inefficiency, the folly, the crime of prohibition is written in the history of China...in the history of Turkey and all Mahommedan countries since the 7th century. It is proven by the inferiority of the people of India, who were conquered by beer drinking Britons...Temperance is civilization and liberty. Prohibition is tyranny. Temperance is the habit of a strong man. Prohibition is the resort of a weak man. Self-control is better than prohibition.
Contextual NotesThe Seattle Brewing and Malting Company was founded in 1893. The Company's Rainier Beer became popular on the West Coast, and it has survived Prohibition and several brewery owners.
On November 3, 1914, Washington voters approved a statewide initiative to prohibit the manufacture, sale and transportation of alcoholic beverages by a count of 189, 840 to 171, 208. Prohibition law took effect in Washington state in 1916 - three years before a federal amendment was passed.

CategoryEntertainment and leisure activities
Liquor, wine and beer
Social conditions and politics
Prohibition
Subjects (LCTGM)Temperance; Prohibition; Brewing industry--Washington (State)--Seattle
Geographic CoverageUnited States--Washington (State)--Seattle

Digital CollectionEarly Advertising
Digital ID NumberADV0307
RepositoryUniversity of Washington Libraries, Special Collections Division
Repository CollectionTheater Program Collection
Object TypeAdvertisement
Digital Reproduction InformationScanned from original text at 400 dpi in JPEG format and resized to 600 ppi horizontal. Saved at compression rate 3. 2007.
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