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Aphinihan Khossana
Aphinihan Khossana
TitleAphinihan Khossana
AuthorKasian Techaphira
AbstractThe author analyzes the practice of a commercial advertising and the way in which it provokes consummer's desires. He argues that the commercial advertising often transforms the tangible values of commercial products into cultural values.
SubjectCommercial art
Consumers
Geographic coverageThailand
Journal titleSinlapawatthanatham = Art & culture
Volume numberingPi thi 20 chabap thi 1 p.122-123
Date of issue1998-11
LanguageThai
Publication placeThailand--Bangkok
PublisherMatichon
Digital CollectionThai Journal Index Collection
Copyright informationCopyright is retained by the original copyright holder.
Contact informationTo obtain this article, please check your local catalog for holdings or check with your interlibrary loan office. For further information about this database, contact Judith Henchy, UW Libraries' Southeast Asia Section, judithh@u.washington.edu.
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